If you're tired of depending on new customers to drive revenue and the uncertainty of lead generation, then you're going to love this.
The most critical element in business today that
determines your success
Give your customers massive value in every email they receive from you.
Always be the welcomed guest in their inbox vs the annoying pest.
Be the bright spot in their day with fun and interesting ideas.
Watch your referrals grow when they share your emails with friends.
The truth is for every $1 spent on email marketing $44 is made in return, according to a study by Campaign Monitor
Stop procrastinating. Yes, I know you have too many jobs to be do. That's why I'm going to automate this process to make your life better.
With a fresh pair of eyes - mine, the right messages will be delivered to your customers inbox, consistently. You'll delight your customers.
Discover how easy it is to walk through the process by simply answering questions. I'll do the copywriting, strategy, and marketing plan - for you.
Watch the ideas flow, when we collaborate on additional customer initiatives to drive revenue. You're sitting on solutions your customers want from you.
Customers want to do business with people they know, like, and trust.
Let's build on your success.
Linda is an amazing marketer. She has helped my business not only with fresh ideas but implementation as well. She is an amazing asset that truly understands the needs and wants of your client and how to be the solution. I highly recommended her services. She is one of a kind!
Linda has a keen eye for the psychology of sales and conversion copywriting. She helped me edit my sales page with clear and actionable recommendations. She was quick to respond to my needs and followed up with a call explaining her insights. Her strategy suggestions were just what I was looking for. I would highly recommend her for your next sales project - copy editing.
I ran into a client who attended one of our events five years ago and didn't invest in our signature program. Her husband picked up our new brochure at one of my recent presentations and brought it to her to read. She said that she "now understood the value of the program" and wished she'd invested in it at that time. That's a perfect example of how powerful good copywriting can convey a message more concisely.
All too often a brand will simply post a sign-up on their website or in their store with the 'sign up for our newsletter' message. Let's face it nobody wants a newsletter anymore.
Your customers are too busy for a garden-variety newsletter. Your customers want something that will make their life easier - something that makes life more fun, better, or makes money.
That's when you hear the horror stories of people unsubscribing, too many emails, or not engaging with your newsletter. That's the mistake nobody wants to admit they made.
Relationships are built on value.
Provide your customers massive value with: tips, shortcuts, discounts, insider deals, and bonuses. Increase the Lifetime Value of your customers with a solid relationship.
The lifetime value that is built on proactive communications. Communications that are thoughtfully crafted and customer-centered. Keeping your customers' needs first will always win their hearts.
Take a look at the infographic made by Campaign Monitor below to see how marketers fare with email strategies. If your wondering how you can drive more revenue from your existing customers, then the power of email marketing is just what you've been looking for.
This is the Ultimate Done For You solution. You will have a proven brand building system in place when I'm done.
This system will lay the foundation for all your data gathering and customer retention initiatives. From this point forward you can launch a variety of campaigns that are personalized to your customers wants and seasonal needs.
We'll get started with a quick call to walk through the process, expectations, timeline, and best practices for success.
To drive the copy you'll share the details of your business with me in a Relationship Boosting questionnaire.
I'll also be researching your competition and other data sources to get potential hooks for our campaign.
Together we'll discuss your wish list for your customers after the questionnaire is completed.
This comprehensive process will uncover potential revenue opportunities. Looking at your current offerings we brainstorm other opportunities that could deliver a big return on investment (ROI) as a natural next step for customers.
I'll create a unique 'Welcome Marketing Plan' that will provide segmentation options based on brand offerings.
Building a relationship starts with an overarching hook for your email sequence. You want to deliver the tips, guides, or offers, that will resonate with your customers.
Creating the email list starts with the free report aka, lead magnet or giveaway. We start with a handy piece of information, checklist, guide, or calendar to make their life easier coupled with permission to email them in the future.
This opens the door for future communications.
Once they have signed up for the free report, we thank them, deliver the goods, and let them know what they can expect in the future.
We want our customers to know how we'll show up. As a friend we're a welcome guest and not an annoying pest.
The welcome and nurturing email sequence begins with a maximum of 8 emails. They become familiar with your friendly and helpful emails in their inbox.
Sprinkled in the sequence are offers for other services and interesting stories. Naturally we're also looking for ways to delight our customers.
When the project is complete, we'll have a wrap up call.
Your feedback is important to me.
Here's the scoop: I've done this so many times - the right way. I know how to engage your customers with interesting, fun, and relevant content - that drives revenue. It becomes the natural progression of your business, without the grind of lead generation as your primary revenue driver. I'm a copywriter not a content writer.
Just yesterday a business owner told me how flabbergasted they were with the results of their customer retention efforts, when it surpassed their online and social efforts. She's enjoying her business.
While another business owner who uses only old school tactics of time-consuming coffee meetings and dialing for dollars - phone calls to generate sales. She's worried about draining her reserves to get through the best economic times in 20 years.
Which camp do you want to live in?
Relax now, you're among friends who get what you're all about!
This is after-all when you become the Shiny Object your customers crave.
Linda James Bennett // Conversion Copywriter
With a copy and marketing nerd by your side you can have the brand loyalty that you've been searching for. The truth is, it takes someone who understands your needs who will translate that into customer capnip.
Let's fact it you're the magic in your customer's life! Let's get you in front of them with massive value. You will be the shiny object your customers crave that they share with their best friends (who are just like them). Best friends share the best stuff!
Linda James Bennett
I will never give you copy that has been scraped or stolen from other sites. I work hard to give my clients the best conversion copy possible. You have many options before you, getting shoddy copywriting shouldn't be one of them. Being a copywriter takes time, so you can expect your project to take the time it deserves. Even a fast copywriter needs to let their work settle before they ship it out, because what I say matters... to you.
Linda James Bennett
If you're a serious business owner who doesn't have time to build a customer retention system and you want to drive customer revenue to sustain your business, then this is the system for you've been waiting for.
The process from start to finish is between 30 - 45 days. We'll work on the timeline together.
If you determine after our Kick-off call that this isn't for you, I'll refund your money.
Once the copywriting process begins I cannot make refunds. However, you will have two full rounds of edits to make as many changes as your need.
Communication is key to our success. We need to set up a system that works for both of us.
You'll have the foundation for your customer relationship boosting process. Your next step should be to look for more opportunities to serve your customers needs and/or seasonal challenges.
Feedback is essential to meeting their needs. Consider using a survey with just 1 question or a fun quiz. Be respectful of their time by keeping these short with a nice payoff for their cooperation.
It depends. The rule of thumb is keep adding value with every email. On average, once a week unless you are having a special sale or launch. that requires you to email daily.